What does CRM / MA mean in the first place?
これには、顧客データの収集・分析、マーケティング活動、顧客サポート、サービス提供などが含まれ、顧客とのエンゲージメントを強化し、顧客満足度を向上させ、顧客リテンション（顧客の継続的な利用）を向上させることができます。
MA（Marketing Automation）は、マーケティング活動を自動化することを目的としたツールやテクノロジーのことです。これにより、マーケティング活動にかかる手間や作業時間を短縮し、効率性を向上させることができます。
What kind of measures specifically?
Customer Management
We manage customers by creating a database, segmenting, and flagging them. Reflecting various customer information such as visit history, purchase history, and demographic information in real time helps to provide the services customers seek. For example, in the apparel industry, it is possible to implement excellent measures such as store staff knowing all the products a user bought online and serving customers while knowing their preferences.
Multi-channel Marketing
By utilizing multiple marketing channels (email, SNS, SMS, etc.), we strengthen communication with customers. Specific examples include contacting about campaigns and sales using newsletters and LINE to increase sales.
Customer Support
When providing customer support at call centers, etc., storing not only personal information such as name and address but also all past interactions enables smoother support. Also, customer support using SNS is spreading recently, and it is not uncommon for corporate accounts to contact individuals directly.
Examples of services offered
CRM / MA Consulting
We support everything from planning to execution of CRM/MA strategies.
Data Integration Support
We organize and integrate scattered customer data.
CRM Tool Introduction Support
We support the selection and introduction of the most suitable CRM tool.
LINE Official Account Consulting
We support improving customer engagement by utilizing LINE.
Scenario Distribution Segment Distribution
We set up automatic message distribution based on customer behavior.
Message Creative Production
We plan and produce effective messages.
Instagram DM Consulting
We support creating contact points with customers utilizing Instagram Direct Messages.
Inflow Route Analysis
We analyze in detail where customers came from.
1st Party Data Utilization Ad Support
We support highly accurate ad operation using your own data.
Comparison Table
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Flow up to the start of support
Contact Us
Please contact us by email or phone first.
meeting
We will interview you in detail about your current situation and issues, and propose support details.
contract
You agree to the terms and conditions of the contract, and the contract is signed.
Start of support
Begin a consulting plan tailored to your needs.
